Unlock the power of true color artistry with IGORA Royal Permanent Hair Color—Schwarzkopf Professional’s iconic, high-performance color line trusted by salon professionals worldwide. Delivering unmatched color intensity, superior coverage, and ultimate vibrancy, IGORA Royal transforms hair with long-lasting, luminous results.

Its innovative High Definition Technology offers stunning true-to-tone results, maximum coverage (even on resistant greys), and ultimate hair protection, all while maintaining incredible shine and condition. Available in an extensive palette of shades from natural to avant-garde, IGORA Royal gives you endless possibilities to create your perfect look.

Professional-grade formula. Vegan. Strengthens and conditions as it colors.

Key Benefits:

✔️ Provides 100% white/grey hair coverage
✔️ Offers intense, true-to-swatch color results
✔️ Strengthens hair structure during the coloring process
✔️ Long-lasting vibrancy with stunning shine
✔️ Available in a wide range of shades for creative freedom

How to Use:

Mix IGORA Royal Permanent Color with IGORA Royal Developer at the recommended ratio (typically 1:1). Apply to dry hair and process according to the shade and developer level being used. Rinse thoroughly and follow with post-color care.

(For best results, consult a licensed stylist or follow manufacturer guidelines.)

Pro Tip:

For stubborn greys or highly resistant hair, use a dedicated IGORA Royal grey coverage series shade, and always apply generously at the roots for maximum saturation and flawless coverage.